Susana Garayoa
Leading the European Communication Team at Zabala

Susana is graduated in Journalism from the University of Navarre and studied some masters in Corporate Communication, Public Relations and Digital Marketing at the ESIC Marketing and Business School. Her career has been orientated on Science and Innovation. She have worked in Corporate Communication and public awareness campaigns addressing the implementation of European Directives with the public administration at the regional level (Government of Navarre, Environment and Industry Departments 2003-2014) and in ZABALA Innovation managing European funding programmes and projects. Previously also worked as a journalist and politics correspondent for the agency of news Europe Press and the Spanish broadcasting company Antena 3 Television. Currently, she is the responsible for Institutional Relations and Public Affairs in ZABALA Innovation Brussels and lead the European Communication team (10 people). Her multidisciplinary team design and manage dissemination, communication, and stakeholder strategies for European projects and international tenders: energy transition, the startup ecosystem, and social innovation are the main expertise areas. Susana combines this position with the academic world as an associate professor at the University of Navarre.

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CURRENT EDITION
Data-driven incubators (EUH4D)
Tuesday Nov 22, 2022  16:00-17:00
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